licensing
A Vinsafe ™ licence involves the transfer of patented technology for the wine construction, can lining and filling specifications. All are required to achieve premium quality,stability and longevity. Vinsafe ™ is ‘the perfect size’ for the consumer (2 glasses of wine). Vinsafe ™ has created ready to drink wine (RTDW) ™ for the new age wine consumer.There are 7 phases for a Vinsafe ™ licence. These phases involve all aspects of the Vinsafe ™ wine in a can product, its quality assurance/control and management, with the use of Barokes intellectual property. From the products' initial conception in the vineyard to its final delivery to the consumer, the 7 phases are as follows:
Phase 1: Assessment
Using the proven Vinsafe ™ quality control management system, the first phase concentrates on the grape growing regions and practices which are identified as suitable for the product. The wineries are selected and assessed for aspects such as their grape quality, growing practices and methods, environmental management etc.
Phase 2: Winery Adaption
Following this assessment, recommendations are identified, listed and implemented in cooperation and ongoing consultation with the wineries winemakers, Barokes' Master of Wine, the Barokes winemakers and consultants.
Phase 3: Wine Construction
Patented and propriety wine parameters are used to guide the winemakers in their construction of the wine to achieve the profile, structure and quality to ensure the products guaranteed stability and shelf life.
Phase 4: Can Production/Filling
Only Barokes licensed and authorised can production and filling facilities are suitable for Vinsafe ™ wine in a can. Barokes ensure that all of the aspects of Vinsafe's ™ quality management system are in place prior to recommending or contracting any of the facilities.
Phase 5: Vinsafe ™ Transfer
The intellectual property (eg. confidential information, trademarks, 'know how', research and development, patents etc.) that form the basis of Vinsafe ™ are transferred via a licensing contract. This contract also includes continuous support in the form of technical advice, consulting, product research and development, technology improvements etc.
Phase 6: Exclusivity
The discussions in this area are based on the clients forecast activities in particular regions and markets.
Phase 7: Marketing
This allows access to the current marketing, sales results and strategies for Barokes wine in a can to successfully penetrate various demographics and market sectors in a number of locations.
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